How Dipsea writes email.
13 emails classified across 2 months, all sent through Iterable. Tracked since Jul 2026. Every hook, framework, offer type and CTA — on the record.
Dipsea is one of 928 brands tracked in the BadRep vault, classified under Audio-First & Podcasts. We've indexed 13 emails from Dipsea since July 2026, sent at a cadence of roughly 6.5/month through Iterable. Their program leans on Promotional sends with Curiosity hooks; below is everything BadRep has noticed about how they actually write to their list.
- Steady cadence at 6.5 emails/month over 2 tracked months.
- Animated GIFs in 8% of emails — most brands BadRep tracks send zero (catalog median: 0%).
- Promotional is the dominant program — 23% of all sends (3 of 13 emails).
- Hook of choice: "Curiosity" — opens 38% of sends.
- Subject lines average 34 characters, in the sweet spot for mobile preview (~30–50 chars).
- Leans on emoji in subject lines — 46% include one, vs catalog median of 8%.
- Latest send tracked: today — Dipsea is currently active.
How Dipsea stacks up in Audio-First & Podcasts.
Against the Audio-First & Podcasts field, Dipsea keeps subject lines plainer than the field (46% carry an emoji vs 61%), and writes far shorter emails than the norm (40 words vs 260).
| Metric | Dipsea | Audio-First & Podcasts median | Read |
|---|---|---|---|
| Emoji in subject | 46% | 61% | 75% of niche |
| Personalization | 0% | 14% | 0% of niche |
| Median subject length | 31 chars | 31 chars | ≈ niche |
| Median body length | 40 words | 260 words | 85% shorter |
Benchmarks computed from 399 emails across 22 Audio-First & Podcasts brands in the BadRep vault.
What Dipsea does on repeat.
Most-used email types
- 01Promotional23%
- 02Welcome23%
- 03Free Trial23%
- 04Product Launch15%
- 05Newsletter8%
Most-used hook types
- 01Curiosity38%
- 02Direct Offer31%
- 03Bold Claim15%
- 04Pattern Interrupt8%
- 05Question8%
The last 6 months of Dipsea.
Latest send tracked: today. Peak month was Jul 26 with 11 emails.
Dipsea email FAQ.
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What types of emails does Dipsea send?
What hook types does Dipsea use to open emails?
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