How Nebula writes email.
10 emails classified across 2 months, all sent through Iterable. Tracked since Aug 2024. Every hook, framework, offer type and CTA — on the record.
Nebula is one of 973 brands tracked in the BadRep vault, classified under Spirituality & Astrology. We've indexed 10 emails from Nebula since August 2024, sent at a cadence of roughly 5/month through Iterable. Their program leans on Promotional sends with Direct Offer hooks; below is everything BadRep has noticed about how they actually write to their list.
- Steady cadence at 5 emails/month over 2 tracked months.
- Animated GIFs in 10% of emails — most brands BadRep tracks send zero (catalog median: 0%).
- Promotional is the dominant program — 40% of all sends (4 of 10 emails).
- Hook of choice: "Direct Offer" — opens 30% of sends.
- Subject lines average 40 characters, in the sweet spot for mobile preview (~30–50 chars).
- Leans on emoji in subject lines — 40% include one, vs catalog median of 8%.
- Promotionally heavy: 70% of emails carry an offer, with "% Off" the most common format.
- No new sends tracked in 660 days — possibly seasonal or paused.
How Nebula stacks up in Spirituality & Astrology.
Against the Spirituality & Astrology field, Nebula leans far harder on emoji subject lines than peers (40% vs a 24% norm), and runs a more broadcast style than peers (10% personalized vs 42%).
| Metric | Nebula | Spirituality & Astrology median | Read |
|---|---|---|---|
| Emoji in subject | 40% | 24% | 1.7× niche |
| Personalization | 10% | 42% | 24% of niche |
| Median subject length | 41 chars | 43 chars | ≈ niche |
| Median body length | 221 words | 252 words | 12% shorter |
Benchmarks computed from 3,808 emails across 112 Spirituality & Astrology brands in the BadRep vault.
What Nebula does on repeat.
Most-used email types
- 01Promotional40%
- 02Abandoned Cart30%
- 03Win-back20%
- 04Welcome10%
Most-used hook types
- 01Direct Offer30%
- 02Bold Claim30%
- 03Problem20%
- 04Question10%
- 05Curiosity10%
The last 6 months of Nebula.
Latest send tracked: 660 days ago. Peak month was Oct 24 with 9 emails.
Nebula email FAQ.
What email platform (ESP) does Nebula use?
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What types of emails does Nebula send?
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Does Nebula personalize its marketing emails?
What offers does Nebula run in email?
What category is Nebula in?
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