Spirituality & Astrology is one of the most-tracked niches in the BadRep vault — 54 brands sending 374 emails at an average of 0.5/month per brand. The dominant ESP in this niche is Customer.io. Spirituality & Astrology marketers lean on Promotional sends with Bold Claim hooks — below is the full breakdown of how this corner of the inbox actually writes.
● THE NICHE PATTERNS
What Spirituality & Astrology brands do on repeat.
0.5
emails/mo per brand
Across 54 brands
46%
personalized
merge tags + dynamic blocks
19%
with emoji 📨
in the subject line
19%
with animated GIFs
motion in the inbox
Most-used email types
- 01Promotional28%
- 02Newsletter27%
- 03Welcome9%
- 04Educational / Tips8%
- 05Event / Webinar7%
Most-used hook types
- 01Bold Claim29%
- 02Problem17%
- 03Direct Offer16%
- 04Question16%
- 05Story13%
● THE BRANDS
54 brands writing Spirituality & Astrology emails.
Spirio
70 emails →
Mitesh Khatri Training LLP
51 emails →
DailyOM
33 emails →
Life Hope & Truth
22 emails →
Yoga Farm
13 emails →
Hint App
13 emails →
Turning Point with David Jeremiah
13 emails →
Crosswalk.com
13 emails →
Your Daily Prayer
12 emails →
Daily Devotions
12 emails →
Bible Trivia Question
11 emails →
Nebula
10 emails →
Valorrea
8 emails →
SelfMadeLadies
7 emails →
KarmaPath
6 emails →
Crosswalk Daily Update
6 emails →
Harvest Ministries
6 emails →
Catholic in Recovery
5 emails →
Mindvalley
4 emails →
Waking Up
4 emails →
Sanctuary Astrology
4 emails →
Yoga International
3 emails →
Embodied Philosophy
3 emails →
Bible Engagement Project
3 emails →
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