BADREP / SUPERGOOP! EMAILS

How Supergoop! writes email.

4 emails classified across 1 months, all sent through SendGrid. Tracked since Jul 2026. Every hook, framework, offer type and CTA — on the record.

Supergoop! is one of 671 brands tracked in the BadRep vault, classified under Beauty & Style. We've indexed 4 emails from Supergoop! since July 2026, sent at a cadence of roughly 4/month through SendGrid. Their program leans on Promotional sends with Bold Claim hooks; below is everything BadRep has noticed about how they actually write to their list.

WHAT WE NOTICED
  • Steady cadence at 4 emails/month over 1 tracked months.
  • Animated GIFs in 25% of emails — most brands BadRep tracks send zero (catalog median: 0%).
  • Promotional is the dominant program — 100% of all sends (4 of 4 emails).
  • Hook of choice: "Bold Claim" — opens 50% of sends.
  • Subject lines average 38 characters, in the sweet spot for mobile preview (~30–50 chars).
  • Leans on emoji in subject lines — 50% include one, vs catalog median of 13%.
  • Promotionally heavy: 100% of emails carry an offer, with "Free Gift" the most common format.
  • Latest send tracked: today — Supergoop! is currently active.
THE PATTERNS

What Supergoop! does on repeat.

4
emails/mo
1 active months
0%
personalized
merge tags + dynamic content
50%
with emoji 📨
avg subject: 38 chars
25%
with animated GIFs
motion in the inbox

Most-used email types

  1. 01Promotional100%

Most-used hook types

  1. 01Bold Claim50%
  2. 02Direct Offer25%
  3. 03Pattern Interrupt25%
SEND CADENCE

The last 6 months of Supergoop!.

Latest send tracked: today. Peak month was Jul 26 with 4 emails.

0
Feb 26
0
Mar 26
0
Apr 26
0
May 26
0
Jun 26
4
Jul 26
COMMONLY ASKED

Supergoop! email FAQ.

What email platform (ESP) does Supergoop! use?
Supergoop! sends through SendGrid, based on 4 emails analyzed by BadRep. ESP signals come from sending infrastructure (return path, DKIM, List-Unsubscribe headers) — not self-reported.
How often does Supergoop! send marketing emails?
Supergoop! sends roughly 4 marketing emails per month, averaged across 1 months of tracked activity. Peak send month was July 2026 with 4 emails.
What types of emails does Supergoop! send?
Supergoop!'s most-used email programs are Promotional (100%). The full classification covers 1 distinct email types across BadRep's taxonomy.
What hook types does Supergoop! use to open emails?
Top three hook types in Supergoop!'s subject-line + opener combinations: Bold Claim (50%), Direct Offer (25%), Pattern Interrupt (25%). BadRep classifies every email's opening hook to make stylistic patterns searchable.
How long are Supergoop!'s subject lines?
Average subject-line length for Supergoop! is 38 characters across 4 emails. 50% include at least one emoji.
What offers does Supergoop! run in email?
100% of Supergoop!'s tracked emails carry a promotional offer. The most-used offer format is "Free Gift".
What category is Supergoop! in?
BadRep classifies Supergoop! under Beauty & Style. Niche tagging reflects the audience signal in the emails themselves, not the brand's own positioning copy.
Where do these Supergoop! email examples come from?
Every email in this analysis was received, classified, and indexed by BadRep — a searchable email-intelligence vault. Subscribers can view full screenshots, raw HTML, and 20+ filter dimensions per email.

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